Want to Be Smartphone Vendor Number Three in the World , Sony Focusing to Japan and Europe

Want to Be Smartphone Vendor Number Three in the World , Sony Focusing to Japan and Europe

 Currently Sony is grateful , because their Mobile division financial gain under the new CEO Kaz Hirai . So they are optimistic will become the third-largest smartphone vendor in the world , after Samsung and Apple . But the Japanese vendor is not in a hurry eyeing new markets , instead try to focus on those who are already strong markets . According to Kazuo Hirai :

Europe and Japan are the most important area for us and we will put strong resources there . However, for China and the United States , we have not planned something similar . Unrealistic trying to do everything at once . In the United States we will begin gradually.

In the United States , only the fourth largest operator in the country , namely T - Mobile is offering the Sony smartphone . While China is the world's largest smartphone market , which is still very potential . On the other hand , Sony has been quite strong in Europe as well as home , Japan . Two members of regional market share of 60 percent of sales are now the biggest vendor number 7 in the world , so do not be surprised if both the regional is considered by Sony .

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